How to Write a Blog Article?
Blog articles are effective tools that you can use for emerging as a leader in your niche market. Writing informative, factually correct and well-researched articles will help your readers in identifying you as an expert in your industry.
The friendly tone of the articles humanizes your brand and makes you more accessible to your potential customers. Read on to discover how to write a blog article successfully.
Start with a Catchy Title and Captivating Introduction
Write a descriptive and catchy title that gives an insight into the subject matter of your article. The title should be a pointer to what the readers will find in the body of the article. Do not go beyond a 6-8 word long title.
Now, write the introduction in a few lines to set the tone of the article. Prepare your readers for what is coming in the subsequent sections.
Write the Body of the Article
You can write in lists or multiple short paragraphs. When writing in paragraphs, create informative sub-headings. Remember, most first-time visitors skim through the articles to gauge their usefulness before spending more time in reading them. Hence, the sub-headings should be catchy enough to stimulate the readers’ curiosity.
A great tip on how to write a blog article is to write short sentences without repetition of ideas. You should interact with your readers in a non-formal tone. Use enriched vocabulary for an engrossing write-up.
Motivate Your Readers with an Engaging Conclusion
Your article is a success only if it generates huge comments from your readers. Therefore, you should end your article with a thought-provoking question or a challenging statement.
Take a clear stand in the last lines of your article. It will encourage your readers to react, either in favor of your opinion or against it. In either case, you will succeed in capturing the attention of your visitors and turning them into participants.
The more you involve your readers, the more you ensure that they return to your blog.
Add High-quality Images
Relevant pictures will substantiate the ideas that you are conveying through the article. The pictures that you add into your article should be very clear. Do not frustrate your readers with blurry images. Add suitable titles.
Eliminate the Redundant and Keep the Brilliant
Once you have finished your article, it is time to edit it. However, editing the article right after you have finished it is not a good idea. It will not let you have the objectivity that you need to determine what hits the mark and what ruins the article. Hence, take a break and come back when you feel that you can approach your article as if someone else wrote it.
Check for grammatical and spelling errors. Look for the redundant words and ideas. Remove them and enhance those parts that seem vital. Make the subtitles in bold.
Save the discarded portions somewhere. They will serve as inspirations for your subsequent articles.
The key to answering the question ‘how to write a blog article competently’ is to write about what matters to you. Share fascinating details about your industry to forge your corporate presence in the cyber world.
Photo Credit: David Castillo Dominici
