Distributing your Content – Some Ideas
The primary purpose of distributing your content online is to increase its exposure, attract greater readership and thereby drive more traffic. Content distribution also generates backlinks, which are key contributors to increased search engine rankings.
Submitting articles to online directories such as EzineArticles and GoArticles is a well-known method of content distribution. However, it’s important to identify top-ranking article directories that enjoy a huge readership.
Also, different directories have different requirements for article submission. Strict adherence to these instructions is important to prevent article rejection; repeated rejections can even result in banning of your account. You can benefit from an article submission service that takes care of all your article writing and submission needs.
OtherEffective Waysof Content Distribution
Blogs – Write good blog posts and provide options for content-sharing on your blog. Other blogs and websites can help distribute your content by linking to your blog post. External blogs and websites will be more willing to syndicate your blog content on their platforms if you keep providing quality content. As your blog posts roll in the form of feeds on other websites and blogs, your content will be exposed to a wider audience.
Social Networks – Social networking platforms such as LinkedIn, Facebook and Twitter have huge following and as such provide great opportunities for content distribution. Post details and link about a new article on your blog or website. As your friends and followers share the link with others, your content grabs more eyeballs.
Email Newsletters – Offer email newsletters with all the latest news, events and helpful articles relevant to your audience. Another way to distribute your content is to write guest articles on newsletters related to your industry and with a moderate-to- high readership.
Audio & Video – Video and audio formats are more popular among people. Provide your text content in audio formats for visually-impaired people. There are many software applications available to convert your article to video files. Upload videos on your website and on sites such as YouTube. Let your audience view and share your audio and video.
Downloadable Information Packets – Instead of links, provide your content as downloadable text or media for your subscribers. Make content available as white papers, PDF documents or ebooks, or as audio or video files, to be downloaded straight on your subscribers’ desktop.
Whatever method you use to distribute content, it’s only quality content that triumphs. If you’re unable to offer the time and dedication it takes to create quality content, use an article writing service.
